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This book is nothing more than constant advertising for the Trump empire and the author several times comes across as conceited and ostentatious. Looks like he leads a wonderful life and when you already achieved success then working 10-15 hour days is a pleasure because he is the boss, and has all the toys you can imagine. Most chapters contain general remarks about achieving success in life, also common sense information about buying/selling homes and a behind the scenes look at filming The Apprentice. Don't waste your money!