Prezentare a modului în care se face marketing în era internetului

An inspiring must-read If yo are in communication.

How do ideas spread? When people want to spread them. Not everyone wants to, but those who do (sneezers) will spread them voraciously as long as the ideas are remarkable.

Highly recommend this book to anyone who makes things they want people to talk about.

If you have read "Diffusion Of Innovations" and then you go through this book - You would definitely give a low star rating - There would be nothing to learn from this book, nothing to write about. What I got was - Irritation and was losing patience.

Wow this book did not age well. Hotmail? Palm pilots? Its interesting, and I wouldn't say there's nothing of value in this book, but there are much more modern books that deal with examples that are more understandable to a modern audience. It's not the books fault (though for a book about reaching people and marketing, it's strange how it dated itself so much.

Offers some good advice, but there's not too much here that's either new or revolutionary. I read the book over a long period of time, with a break of several months right in the middle, so that no doubt affected my reading experience, but I did find the book a little rambling and sporadic.

Great marketing book. Really enlightens us about how marketing should be done in the current environment. Read it.

For ppl who want to build viral digital products. I am more of an analog person now

I found this not to meet expectations. Perhaps I read it too long after it was written and the ideas no longer were relevant. Perhaps I was not in the right frame of mind to read this book at this time. I am a fan of Seth Godin but found this book missed the mark. Or, perhaps I just did not understand what he was trying to say. Sorry. Not my cup of tea.

You can download this book for free at http://www.sethgodin.com/ideavirus/01...

Which is totally meta and the whole point of viral marketing.

Every book has something powerful to offer! One of the most beneficial things I found with Seth Godin's " Ideavirus " was getting permission to follow up. By doing this you will create a more solid list of customers/clients. Looking forward to utilizing all the great notes from this book.

Still relevant after 20 years.