I had a lot of fun reading this book. While I didn't agree with some things, much of the information is rock-solid. I am grateful that Donald J. Trump created this book, and I'll read more from him soon. The pictures were a fabulous addition, and it was nice to get into Donald's head and see things the way he did. I recommend it.
If you are capable of reading something with an open mind and genuine curiousity about the man who wrote it, you should take a few hours and do it. This is possibly the funniest book I've read in a long time. Keeping in mind that it was published in 2004, not before Donald Trump had ever considered running for political office, but certainly many years before it became reality, reading this AFTER the Trump presidency gives a new lens to examine it through. Donald Trump is a comedian. He is snarky, sarcastic and he believes everything he says, whether it's true or not. The book doesn't actually contain much useful advice for getting rich at all, but it certainly shows you that he has been who he is for decades and nothing he did as president should have been a surprise to anyone. Every American should have read this book the day after he was elected to know what the following four years were going to look like. I heard many of his political supporters say "You have to take him seriously, but not literally." They were right. Donald Trump has never been a secret - he was larger than life long before he ran for president.
Bonus - his feud with Joy Behar existed 20 years before he became president and I have very different opinions of many people whom he considered friends in 2004 that became the nastiest opposition to him, including Oprah Winfrey, Kareem Abdul-Jabbar and Michael Bloomberg.
There is some good tips and advice buried in all the self-praise. But the second half is a really monotonous read, and too ego-centric. More advice, less self-praise would have made it a better read.
It took me some time to classify this book. I think it will go straight to my humor category. It's... incredible. Full of narcisism, ignorance, chauvinism and even mistakes. It is not a serious book. Humor it is!
This won't teach you how to start a business, but it will tell you how to deal with people. In this book Trump tells you how to use social skills to achieve success. His tips do not only apply to business, but everyday life as well.
Here are some key points that stuck with me: - Be tough. You need to be tough with some people and command respect. - Talk with the leaders. Some problems can be solved only by talking. - Follow your gut. Take advice from others, but ultimately everything is your own decision. - Have fun. Trump claims that he enjoys making big deals, and doesn't do it for the money. - Do your homework. Be prepared for any negotiation. - Work with the best. Find the best people who can work for you and with you. - It's about people. Most of the advice Trump gives are how to work with others and how to get them to work with you. Spend time with people and build relationships.
You know those chick lit books girls read at the beach or by the pool? Well, this is the kind of book that Wall Street guys and investment bankers read while sunbathing. Regardless of the title and of Trump's assurances that it is meant to show you "what it takes to get rich" (his words, not mine), this book is an obvious attempt to cash in from the success from The Apprentice.
To be fair, it was an entertaining read and would it have been marketed as such I would probably give it a better rating. In this book The Donald (capitalization intended)speaks briefly about being focused, but this book is anything but. He starts by giving a generalized take about how important it is to hire the right people and how deal with negotiations. Emphasis on the word "generalized." He goes into more detail about the people he likes and doesn't like, giving us a run-down of a typical Trump week, and what developing The Apprentice was like. Why not just stick to talking about The Apprentice? The intended audience for this book is clearly the loyal viewers, so why not just talk about his life while developing the show?
There were also these weird moments in which he spoke about his kids, Melania (his then-girlfriend, now-wife), and the letters he receives. There's nothing wrong with opening up about your personal relationships and, although I personally enjoyed learning of the eclectic mix of correspondence that reaches him, I did feel like he inserted these moments in order to appear as less of a monster. Of course he loves his family and it's nice he respects the adults his children turned out to be, but he's not really revealing anything that gives us any insight into the warm side of his character he clearly wishes to put across. If it's not revealing anything or providing any insights on getting rich, why would you include it in a book called "How To Get Rich."
Let's get down to the point, it's a short book. If you want to get your dose of Donald Trump, then this is the book for you. If you want to gain some insights, however, you would be better off reading The Art of the Deal. I haven't read it yet, but every time The Donald approaches something resembling business advice it always precedes with phrases such as "As I mentioned in The Art of The Deal..." or "In The Art of the Deal, I spoke of..."
Otherwise, you'd be better off reading Martha Stewart's business book (The Martha Rules)which gives fantastic advice, which is similar to The Donald's, but lends itself to be much more relatable and adaptable for practical use.
By the end of the book, it's clear that this was written to be a major tie-in to the run away success of "The Apprentice". The first 2/3 of the book are like most of his other self-help books, which is one of Trump's most admirable traits. The final 1/3 is his week-long routine and insight to "The Apprentice".