- اشتم رائحة الجبن من آن لآخر حتى
تعلم متى ستعطب .
- عندما تتحرك متجاوزا شعورك بالخوف،
ستشعر بالحرية.
- عندما تخيلت نفسي و أنا أستمتع بالجبن
الجديد،حتى قبل أن أعثر عليه،وجدت طريقي إليه.
- كلما أسرعت بالتخلص من الجبن القديم ،
عثرت على الجبن الجديد.
- ما تخشاه لن يكون بنفس القتامة التي
يصورها لك عقلك.

كتاب جميل جدا و ملهم و مركز جدا جدا
الكتاب مفيد لكل من يحاول أن يطور من
نفسه.

This book reminds me of an old Groucho Marx routine: Patient: Doctor, I get a stabbing pain in my eye every time I take a drink of tea. What should I do? Doctor: Take the spoon out of the cup. [rim-shot]. Sadly, the lack of ability to see the obvious is pandemic in the corporate world, so I am not at all surprised that this restatement of the obvious was such a major hit in the business world. Not that I am cynical after my life as a corporate prisoner, but my observation is that there really are a lot of people in business so clueless that this book IS a revelation to them. My observations are not limited to the lower rungs of the corporate ladder. This disease goes all the way to the top and is especially rampant among middle and upper management. The interesting thing is that in the corporate life, everybody sees themselves as Dilbert, but nobody sees themselves as the pointy-haired boss, Ted the Marketing guy, the clueless VP, or as one of the Elbonian workers. Only a few see themselves as Alice or Wally. HEY, WE CAN'T ALL BE DILBERT HERE! Sadly, even the most motivated of corporate drones read books like this only because their boss read it because someone else read it or heard about it at one of those motivational seminars put on by the author. The whole business world then has a businessgasm about this revelation-du-jour--and the very next day, goes back to doing what they have always done and thinking the way they have always thought--until the next business book restating the obvious or putting a new face on recycled ideas from the jurasic period comes out. And so, the saga continues.

What a revitalising read!
Feels like taking a brain shower

That book simply show us the different between
The Arabic self-helping and other I don't have any problem with the Arabic writer but , they always turn it to be wise and pure wisdom , they talk a lot and say nothing , this book tell us story of 2 midget and 2 mouse and tell one thing
You want die a lone with suffer ok just set here and blame the world just like this
Or you can beat the hell of the world by see other horizon of your problem
I think if Arabic dictators read this book maybe they was able to save their a**

الكتاب دا ابسط مثال علي الفرق ما بين الكتب العربية في هذا المجال والكتب الاخري وهنا انا معنديش عقدة الخواجة , انا اصلا بكره المجال دا ومش بعرف ابلعه اساسا , لكني بحب الكتب اللي من النوعية دي
سهل بسيط , مفهوش وعظ , وكلام كتير فارغ عن قوي داخلية وكل الكلام المريب دا , قصة بسيطة لقزمين و فأرين , بكل بساطة
عاوز تموت لوحدك ببؤس سهلة جدا اقعد العن الدينا والعن التغييرات ومتعملش اي شئ
مش عاوز , فل جدا , قوم غير اي شئ , حتي لو روتين يومك
وحتي لو وصلت للي انت عاوزه متركنش علي دا
لازم دايما تبقي عامل حسابك وتحس بالتغيير
اعتقد لو الرؤساء العرب قراءوه كان فرق معاهم كتير
: ))

Reading this reminded me of why I hate pop psych/pop management books. The writing is terrible, the message is oversimplified and the font is gigantic (an effort to pad the book out to 90 pages, I think). And the intro and conclusion are just a marketing ploy to encourage managers to buy lots of copies to give to their employees. This book could be read in 20 minutes, but I'll save you some time and tell you that change will happen in your life, and you have to deal with it. The end.

أثناء ذهابي للعمل قررت أخذ الكتاب معي لقراءته في المواصلات و زاد من تشجيعي صغر حجم الكتاب.. وما إن جلست في الحافلة و أخرجت الكتاب حتي سمعت السيدة الجالسة خلفي تقول : " علي فكرة يا استاذ الكتاب ده جميييل جددددا وهيغير تفكيرك 180 درجة بجد!!" نظرت لها مبتسما وقلت "شكرا*
وبدأت في القراءة وانهيت الكتاب وانا في حالة من الصدمة قائلا لنفسي:" ما هذا الهراء الذي قرأته للتو!! " نظرت خلفي لم أجد السيدة ثم سمعت السائق
" نهاية الخط يا استاذ" نهضت وقبل النزول من الحافلة اقتربت من السائق الشاب قائلا: " خد الكتاب ده يسطا جميل جدا هيغير تفكيرك 180 درجة بجد.

This is a very good book. The biggest plus point of this book is that it's short and easy to read.

It gives a good moral lesson in the form of a story that makes it more alluring.

This is a book about how two mice named Sniff and Scurry and two miniature humans named Hem and Haw (that's right) are trapped in a maze that serves as a metaphor for the inherent restrictions and viccisitudes of our lives. One day some invisible force beyond their control takes the cheese from a sector of the maze, sending our mice and little people looking for more, if, indeed there is anymore to be had. Sniff and Scurry, we are told, have the right attitude because "they keep life simple...they don't overanalyze or overcomplicate things," and rather than question why the cheese was taken from them they accept change and just get out there and bust their balls humping it through that maze like good little unquestioning furry mini-zombies looking for more. Hem and Haw, like too many humans, we are told, over-think things and fixate on their past comforts and expectations and spend too much time stewing over the unfairness of their loss of food rather than fearlessly getting out there and looking through the maze for more.

So, who moved/stole their cheese? That question is never answered. Nay, it is, posits this book, a completely unimportant and irrelevant question to ask, because, fellow bitches, the system is how it is, it's gonna stay that way, you can't do a fuckin' thing to change that and it's just too goddamned bad if you don't like it, because your cheese is going to be stolen and sent to South China and that's that. So stop bellyaching about jobs and health care. Just get yourself rich with stinking piles of cheese, or just shut up about it...liberals!

Another key question that is not asked is: "Who designed, built and maintains the maze and whose interests does that serve?"

I have a theory, not addressed in the book, that stinking rich executive-types, most of whom have driven their companies into the ground or into slave-wage zones and sent their employees off to look for "New Cheese" while enjoying their own golden-parachute-financed retirements and/or bailouts, may be among those who have stolen our cheese. But, according to the book, such things are not only outside the realm of questioning, but are irrelevant. The very idea of changing or creating a more equitable system is simply beyond the pale. You won't be the master of your own cheese, suckers, so be happy with what you can get. Those who take the cheese always know better.

In an unexpected turn of events, however, some disgruntled employees at the facility where this book was printed--who had just been told that their cheeses were being moved to Mexico and they would lose their $15-an-hour living-wage jobs to $1-an-hour Mexican slaves--decided to slip an alternative version of this story into some of the copies of the book, some of which turned up on Amazon and the late-lamented Border's.

In this version, Hem and Haw and Sniff and Scurry notice their cheese missing and, after looking for two years for no cheese dispensaries and finding themselves at the end of their 99-weeks of insufficient government-issue unemployment-benefit cheese rations, decide to put Hem and Haw's human smarts and Sniff and Scurry's uncerebral pluck to new uses and ends. Since cheese is the goal, or the ends, and since the ends justify the means, they decide to figure out who is taking their cheese, prevent further cheese-moving shenanigans, and keep those tasty fromage comestibles for themselves. Thinking "outside the maze", they decide that having their cheese taken away arbitrarily--especially by the one-percent who already own more cheese than the other 99 percent of cheese-eaters combined--is not the kind of change they will accept, and instead of being on the receiving end of change decide to mete out a little change of their own--for a change (after all, who says that change always has to come from "above," from outside? Why not from below, from the bottom up? I know, change from the bottom is class warfare; change/cheese moving from the top is, well, the marketplace working like it should). Deciding not to take it anymore, the plucky mice and men donned commando gear, staked out the various points of infiltration, and with their cache of weapons including Molotov cocktails, took out the greedy cheese-hoarding scumbags.

No cheese was stolen thereafter.

But who produced the future cheese? After all, there were no more job exporters...I mean, "job creators." The anarcho-syndicalist collective, of course. And there was cheese for all.

كتاب صغير جداً من حيث الكم إلا أنه يحتوي على طاقه كبيره من الإيجابيه و حب التغيير ,,

أثناء قرآءتي للكتاب إكتشفتُ أنني لم أكن مثل " هاو " بل كنت مثل " هيم " لا أحب التغيير و أبقى في مكاني ولا أقوم بالبحث عن قطعة جبن جديده ..

إلا أنني عند إنتهائي من الكتاب إتخذتُ قرارً أن أصبح مثل " هاو "

كتاب جداً رآئع و مفيد للأشخاص الذين يرفضون التغيير ..

" أنصح به كثيراً "

Dear Mr. Christ,

I was at that meeting you held the other day up on the hill - I guess you wouldn't remember me, I was at the back of the crowd. Anyway, I really liked it. I gotta admit, some of it kind of went over my head, but it was a great speech. I particularly liked the part with blessed are the cheesemakers, I thought that was inspired. Most people never think about cheese, but I think about it all the time.

Well, like I said, some of it was hard to get, but I talked about it afterwards with my friend Brian and he explained it to me. Then I liked it even more! Yeah, that is a very cool message about living in the moment and not overthinking things. You have something there. But then I said to myself, what is this guy missing? And the answer came to me clear as clear: cheese. Just one single mention, and do you know, Brian couldn't even remember that bit.

So, I hope you won't find this presumptuous or anything, but I wrote a longer version, playing up the cheese and making it more, you know, business-friendly. I've attached a PDF and I'd love to know what you think!

Best wishes,

Spencer



Dear Spencer,

I wouldn't have used as many words, but I very much appreciated the Parable of the Cheese. I look forward to seeing you again.

Your friend,

Jesus

Two decades ago, only one man understood the transformative power of his parable about industrious mice. Now the world knows.

Sept. 8 marks the 20th anniversary of Spencer Johnson’s “Who Moved My Cheese?,” one of the most unlikely bestsellers in American publishing. Since 1998, when it first appeared in print, this brief self-help title has sold almost 30 million copies, and its sales are still gouda. Johnson, a physician who turned to writing early in his career, required his American publisher to keep his masterpiece always in hardback — never paperback — so that readers would take it seriously. And they do.

In the world of business books, the “Cheese” stands alone.

Johnson’s big-print fable captured the imagination of a whole generation of managers, but the question of what moved “Who Moved My Cheese?” remains something of a mystery. Its phenomenal success exceeded the expectations of almost everyone involved at the beginning. After all, the title sounded silly, and years had passed since Johnson had co-written “The One Minute Manager” with Kenneth Blanchard. So when early sales of “Who Moved My Cheese?” languished, no one was particularly shocked. One former publishing executive recalls that the book looked . . . .

To read the rest of this essay, go to The Washington Post:
https://www.washingtonpost.com/entert...

THis book is a contestant for the most STUPID BOOK award. If you are a person who believes that little teeny people who are content to eat cheese, and are outsmarted with ease by mice,who realize they must look for more cheese sources from time to time-can give YOU advice- then you STILL shouldnt read this book,because its STILL absurd advice to problems no one has, written so badly that it will become the new definition of a bad, HORRID book. Unless you have a friend to read with so you can lAUGH SOO HARD at this!!In my family, this is the new title for "wrong
answers to questions that are irrelevant anyway."As in, "Do you think Hillary or Obama will win ?" "who moved my cheese?"hahahahahhahah