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I began reading Fast Food Nation under the impression that it would be something like a book version of the very frightening documentary Supersize Me. An analysis of just what fast food, especially fast food consumed day in, day out, day after day, year after year, can do to your body.
I was wrong. Schlosser does touch briefly on how a sustained diet of fast food can make you ill by pumping concentrated doses of fats, sugars, and highly processed, chemical-heavy junk into your system, but that’s only a very minor part of what this book covers. He begins with what seems a nostalgic trip down memory lane: a history of the ‘founding fathers’ of the fast food industry, how men like the McDonald brothers, Ray Kroc, and Carl Karcher, and others, riding on the back of the booming automobile industry, set up restaurants to cater to people on the move. Food cooked factory-style assembly line, self service, drive throughs. Uniformity, low prices, no cutlery needed.
So far so good: interesting, informative, but not scary.
It gets scary the deeper Schlosser goes into what makes the fast food industry so bad for pretty much everybody except the big wigs in the industry. One section at a time, Schlosser examines the fast food industry from different angles. The young and minimally trained employees who work behind the counters. The children to whom this food and drink is marketed ruthlessly, using a ‘cradle to grave’ approach. The franchisees. The suppliers, in particular those who supply the potatoes and process them into fries, and the slaughterhouses that process the beef and chicken that go into most burger-and-fries orders. The chemists and scientists who create the flavour cocktails that make your shake or your chicken patty or your fries taste the way they do—always.
He looks into how the fast food industry has become the face of the globalisation (or, perhaps more specifically, Americanization) of the world. And how there could be an alternative, how the same burger-and-fries meal could be clean, safe, and ethically produced.
Fast Food Nation was an eye-opener for me. Some (a very little) of what Schlosser mentioned, I already knew of. A lot was new and horrifying. The sheer lack of ethics, the callousness and greed that guide the most inhuman behaviour on the part of the fast food industry and those who supply it took my breath away. There were facts here, too, that I hadn’t even thought about (for instance, that fast food stores, often full of cash and staffed mostly by teenagers, are easy targets for robberies). The conditions in slaughterhouses and meatpackers’ factories. What cattle are really fed.
If you are a frequent customer of McDonald’s and the like, this book might help you think differently. Not just about how your burger can kill you, but also how it’s possibly killed, debilitated, or otherwise negatively impacted many people in its journey to you.
A must-read.
I was wrong. Schlosser does touch briefly on how a sustained diet of fast food can make you ill by pumping concentrated doses of fats, sugars, and highly processed, chemical-heavy junk into your system, but that’s only a very minor part of what this book covers. He begins with what seems a nostalgic trip down memory lane: a history of the ‘founding fathers’ of the fast food industry, how men like the McDonald brothers, Ray Kroc, and Carl Karcher, and others, riding on the back of the booming automobile industry, set up restaurants to cater to people on the move. Food cooked factory-style assembly line, self service, drive throughs. Uniformity, low prices, no cutlery needed.
So far so good: interesting, informative, but not scary.
It gets scary the deeper Schlosser goes into what makes the fast food industry so bad for pretty much everybody except the big wigs in the industry. One section at a time, Schlosser examines the fast food industry from different angles. The young and minimally trained employees who work behind the counters. The children to whom this food and drink is marketed ruthlessly, using a ‘cradle to grave’ approach. The franchisees. The suppliers, in particular those who supply the potatoes and process them into fries, and the slaughterhouses that process the beef and chicken that go into most burger-and-fries orders. The chemists and scientists who create the flavour cocktails that make your shake or your chicken patty or your fries taste the way they do—always.
He looks into how the fast food industry has become the face of the globalisation (or, perhaps more specifically, Americanization) of the world. And how there could be an alternative, how the same burger-and-fries meal could be clean, safe, and ethically produced.
Fast Food Nation was an eye-opener for me. Some (a very little) of what Schlosser mentioned, I already knew of. A lot was new and horrifying. The sheer lack of ethics, the callousness and greed that guide the most inhuman behaviour on the part of the fast food industry and those who supply it took my breath away. There were facts here, too, that I hadn’t even thought about (for instance, that fast food stores, often full of cash and staffed mostly by teenagers, are easy targets for robberies). The conditions in slaughterhouses and meatpackers’ factories. What cattle are really fed.
If you are a frequent customer of McDonald’s and the like, this book might help you think differently. Not just about how your burger can kill you, but also how it’s possibly killed, debilitated, or otherwise negatively impacted many people in its journey to you.
A must-read.